MSc CONSUMER INSIGHTS AND BRANDING STRATEGY

Entry requirements

Applicants must hold a minimum of a bachelor's degree (NFQ Level 8) (or equivalent) in a Business discipline and/or media, psychology or psychological studies with a minimum of a second-class honours, grade 2 (2:2). Candidates with a bachelor's degree (NFQ Level 8) (or equivalent) with a minimum of a second-class honours, grade 2 (2:2) in any discipline who can demonstrate significant experience in business-to-consumer marketing or branding will also be considered. Applicants who do not hold a primary degree but has at least 10 years relevant work experience, at least 3 of which are in a management position in business-to-consumer marketing or branding, may apply via Maynooth University's RPL process for Non-Standard Entrants.